Opening up a world of opportunity

Why is ASEAN an opportunity?

Now more than ever, companies from all over the world are looking to ASEAN to expand their operations from within the bloc around Asia and globally.

Fast economic and trade growth
Digital growth
A sustainable recovery

ASEAN as a trade bloc is one of the top 5 economies in the world, with its GDP set to exceed US$4tn by 20251. Current exports total US$1.3tn, with forecasts predicting exports to rise to US$2.8tn by 2025, making ASEAN the world's fastest-growing trade bloc2, and is in the centre of the world’s largest free trade agreements including CPTPP and RCEP.

ASEAN is the largest digitally enabled population in the world with its eCommerce forecasted to grow to US$88 billion by 2025. In 2020 alone, 40 million people in Southeast Asia came online for the first time3.

ASEAN is one of the most susceptible regions in the world to climate risk and people are taking note; 58% of ASEAN issuers say environmental and social issues are very important to their organisation, one of the highest percentages among issuers globally4.

How HSBC can help?

Learn about HSBC in ASEAN and find out how we have supported our customer’s growth as well as our in-market offerings.

News and insights

Investing in ASEAN 2022 | 2023

With its young population, abundant natural resources, and fast developing digital infrastructure, Southeast Asia is set to become one of the world's largest single market by 2030. The 10th edition of "Investing in ASEAN" looks at the exciting economic prospects and opportunities for businesses to expand in the region.

Find out more by downloading the full version of "Investing in ASEAN" report.

In partnership with Bloomberg

Find out the latest insights on ASEAN in partnership with Bloomberg

HSBC Navigator: Vietnam in Focus

Find out the latest strategies of international corporates expanding to Vietnam

ASEAN insights

Tap into our additional resources on ASEAN

Our ASEAN markets and connections

Read more about our offering across our 6 ASEAN markets and the rest of the world.

Interested in expanding to ASEAN?

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